No Brand Con 2026

No Brand Con Returns May 1-3, 2026 to Eau Claire, WI!

We’re excited to announce that not only is No Brand Con back, but that we’re returning to Eau Claire, WI as well! That’s right, No Brand Con XXI will be held May 1-3, 2026 at the Lismore Hotel.

No Brand Con started in Eau Claire, WI back in 2002, and we ran our first fourteen conventions here. And while we spent five cons in the Wisconsin Dells (and one year in Stevens Point), it’s continued to be our home. This is where our organization is based, and this is will always be our home. Moving to the Lismore is also a bit of a homecoming on its own – this facility (under its prior owners) was host to No Brand Con between 2006 and 2010.

Honestly we’re incredibly excited to be coming back this year, and we’re so happy it’s here.

One of the reasons we didn’t come back earlier is that this space is, honestly, a bit smaller than where we’ve been for a while. We will be scaling things appropriately to match, but I promise you that the experience will still be a full event worthy of the name No Brand Con. Because we’re literally the oldest anime con in Wisconsin (and the fourth oldest still operating anime con in the midwest), we know that we’re many attendee’s “first” convention. We’re determined to give you the big experience, and one heck of a “funn” time.

(Does anyone else remember that Chippewa Valley tourism campaign, or is it just us? It’s just us? Okay. Cool.)

Preregistration will be opening next week, and Vendor and Artist applications are open right now!

Official Announcements

There Won’t Be a No Brand Con 2024

Hey, No Brand Heroes. We’ve been putting off this announcement as long as we could, but as many of you have guessed we’re now making it official: There will not be a No Brand Con 2024.

I’m going to be as transparent as possible. No one is more disappointed that we won’t be running a con this year than we are. While our 2023 event was a ton of fun, and (at least based on attendee surveys) a pretty great little con, we missed our attendance targets by a wide margin. And when I say “wide,” I mean wide.

Like by fifty percent.

It means that there just isn’t the money to run the event this year. Continue reading There Won’t Be a No Brand Con 2024 →

No Brand Con 2023, No Brand Heroes

The Complete No Brand Con 2023 Storyline

No Brand Con, besides being an amazing anime convention, is also home to the No Brand Heroes and their adventures. While these stories usually just play out at Opening Ceremonies and the Cosplay contest, since this year’s story was told exclusively through short films shown at these events, we’ve decided to put this year’s story online afterwards — so everyone who missed it can catch up!

The video embedded is the version that played at the Cosplay Contest, which contains all of the segments. Keep that context in mind though when title cards like “yesterday” and “today” pop up on screen.

Enjoy the Return of the Return of BrandCorp!

No Brand Con 2023

Thank You For An Amazing No Brand Con 2023! (And Maybe Take a Survey)

Thank you all for an amazing No Brand Con 2023 this weekend! It was amazing seeing you all in Stevens Point, and we had an amazing time.

Right now we’re all recovering, but we’d be remiss not to ask you what YOU think about the con this year. So, as always, we’re rolling out a 2023 edition of our annual survey. So please, give us your thoughts and tell us what you liked the most about this year, and also tell us where you think we can improve.

We want to hear from you.

No Brand Con 2023

The Full No Brand Con 2023 Program Guide Is Here!

No Brand Con 2023 is almost upon us! With that in mind, we decided to share with you the official program guide for this year’s con! Whether you want to see when all the guest panels are, want to know when table top games are scheduled, or just are really enthusiastic about wathing the cosplay contest, the guide will tell you everything you need to know!

In fact, this is technically a revised version that’s more accurate than the paper copies that will be at the convention (due to the fact that we had to get the paper version to print a full month ago)! You can download the PDF here, and plan your weekend accordingly!

(And remember, there’s a mobile friendly Google Sheets version of our schedule available here)

No Brand Con 2023

Are You Ready For the No Brand Con Cosplay Contest?

Every year the Cosplay Contest is the centerpiece of No Brand Con’s Saturday night — and we’re excited to see what you guys bring to the con this year! At 6PM, it’s your chance to take center stage and show off the amazing cosplay we know you’re capable of!

You can find the full details of the contest here, and we have some amazing judges who will be taking a look at your amazing work: Continue reading Are You Ready For the No Brand Con Cosplay Contest? →

No Brand Con 2023, No Brand Heroes

The Return of the Return of…

We thought we’d share a quick history of the No Brand Heroes’ interactions with the evil BrandCorp via a news footage montage. Why are we sharing this? No reason. It couldn’t possibly be relevant to this year’s convention theme or story. We don’t know what you’re talking about.

No Brand Con 2023

Ready to Get Your Groove On at the No Brand Con 2023 Dances?

What’s the best way to unwind at the end of a long day of panels, shopping, guests, and cosplay? A big dance party like the No Brand Con Dance, that’s what! And what’s better than one No Brand Con Dance? Two No Brand Con Dances!

Once the clock strikes 10:00PM on Friday and Saturday night of the con, the doors to our dance open for our attendees. DJs Drazz, Liquid86, KMKZ, and Dirty lce are bringing the heat to both the Friday night and Saturday night dances. Here’s a little bit more about these amazing DJs… Continue reading Ready to Get Your Groove On at the No Brand Con 2023 Dances? →

No Brand Con 2023

The No Brand Con 2023 Schedule is Here!

No Brand Con 2023 is just a few weeks away, and we know many of you are excited to plan your weekend of awesome. With that in mind, we’re happy to announce that the official schedule for No Brand Con 2023 is now available to view online!

Like last year, we’ve put it up as a Google Sheet, so you can easily view it on your computer or with the Google Sheets mobile app on your smart phone. To take a gander at it, just click here to view the schedule.

No Brand Con 2023

Volunteer for No Brand Con 2023!

Did you know that if you join our volunteer team, you can get reimbursed for your No Brand Con badge? That’s right, if you work for ten hours over the course of the con weekend, the convention becomes effectively free to attend!

One of the best things about No Brand Con is that it’s run by fans like you, and as we’re an event completely driven by people donating their time, it’s a great way to feel a part of it.

To find out more information, check our our volunteer page. If you decided that you’re interested, just make a copy of our 2023 volunteer application, fill it out, and email it to volunteering@nobrandcon.org! You won’t regret it.

Wisconsin's Premiere Anime Convention!