eventsandschedules

Events and Schedules

Convention Schedule


Click Here to view our full schedule of events

Registration hours:

Friday – 10AM to 9PM (Convention starts at noon)
Saturday – 9AM to 9PM
Sunday – 9AM to 1PM

General Information


Ambassador Alley

While No Brand Con is proud to be the first and longest running anime convention in the state of Wisconsin, over the years the convention scene in the midwest has grown considerably with other conventions now being run in many other cities all over the state. We’re very happy and fortunate to have strong working relationships with these conventions which helps to spread and celebrate fandom in anime, video games, science fiction, and other similar areas of interest.

We have an area set aside where the organizers of other conventions will have tables where you can get more information about their respective events. If you run an event and would like to arrange a table trade, please contact us and we may be able to arrange it if space is available.

Anime Theater

It wouldn’t be an anime convention if we didn’t have a room dedicated to showing anime, now would it? We’ll be running a theater or two all weekend dedicated to showing the latest and greatest in the world of anime!

Artist Alley

The No Brand Con Artist Alley features some of the best artists, designers, and creative people from all over the region! If you are interested in applying, please check our Vendors and Artists page for more infomation.

Fan Panels

Fan panels are panels run by people just like you. Interested in doing a Fan Panel at No Brand Con? Feel you have something interesting to talk about? Wanna give a presentation in a fan panel for the next No Brand Con? Find out what you need to do on this page.

No Mercy Room

A No Brand Con staple since our first convention, the No Mercy Room comes back to dish out more pain for those brave enough to enter through it’s doors. Come by and mock (MST3K style) some of the worst movies and shows ever to grace a screen.

(Please note: Due to language and content of a lot of the programming shown in the No Mercy Room, we consider it a 17+ room. IDs will be checked)

Table Top Gaming Room

Get your bags of dice, trading card deck and minis ready because we’ll be having a full area dedicated to a wide variety of table top games that anyone will be welcome to play! Magic the Gathering fans especially be sure to get your decks ready because we’ll be running a Magic tournament during the con. (please note there will be a charge to participate in the Magic tournament to cover cost of materials and prizes)

Video Game Room

No Brand Con has always strived to feature one of the premiere video game room’s in the region, and this year is no exception! From classic to modern consoles, there’s something for everyone to enjoy. As the gaming world continues to expand so does our repertoire of electronic entertainment. We’ll be having a full gamut of classic and modern tournaments all weekend for even the most hardcore of gamers to enjoy!

Vendor Room

The No Brand Con vendor room features a wide variety of vendors who sell a vast array of items that our attendees can purchase! If you’re interested in becoming a vendor at No Brand Con, feel free to check out our Vendors page.


Main Events

Opening Ceremonies

Join us for our convention kickoff Friday evening! Meet our guests of honor and see what the No Brand Heroes have planned for the weekend!

Cosplay Contest

Dress up as your favorite character and strut your stuff in style! It’s fun for you and your audience! Demonstrate how your costume is the best and win great prizes! You can also enter with your friends as a group. Here are the details on our cosplay contest.

The No Brand Con Dance

Spend your Friday and Saturday nights having fun dancing your rear off at the ever popular No Brand Con dance. Every year it keeps getting longer, and every year you guys seem to get more glow sticks, hula hoops, and lights in there which is half the fun!

The Puzzle Hunt

What has become a yearly tradition, The Puzzle Hunt is a challenging test for even the most seasoned attendees. Our dedicated Puzzle Master is currently scheming up some of the most head scratching brain teasers and riddles that will require the sharpest of whits to solve! The challenge may be difficult, but the reward will be great for those attendees who can solve everything!

Foam Sword Battles

The urge to hit our friends with foam weaponry is a universal one, and we’ll provide you a venue to do so! A No Brand Con tradition since 2002.

Late Night Nerf War

Come join us for good foam-blasting fun! Our Nerf aficionados will provide foam-dart games for all ages and abilities, so everyone can get involved. Bring your own foam weaponry or use some of our provided weaponry! (Note: No modified weapons of any kind, no non-guns, no modified ammunition. Please consult our convention rules regarding Nerf guns.)

Guest Signings

Want an autograph from our amazing guests? We offer signings on both Saturday and Sunday of the con!

Closing Ceremonies

Sunday afternoon is always a sad time during convention week- end, but for all the diehards who stay right until the end of the con, this is your chance to sound off on how you thought everything went! We want to hear your thoughts, so we can strive to make No Brand Con even better the next year!


Wisconsin's Premiere Anime Convention!